Yesterday, I was talking with my sister about the mobile phone market, and how it seems to be hitting some sort of new phase. (Apple’s iPhone, Google’s Android platform, Blackberry etc. are sparking interest in mobile phone applications. Treo and Nokia who have been doing this stuff forever now seem to be aftertthoughts, etc.Windows CE plays its part) Its in sort of its gold rush phase. Fortunes will be made and lost, but you can’t entirely be sure where. For developers, right now the cost of developing a small mobile phone app to sell at a small price seems like a reasonable investment.
Then this morning, I suddenly remembered. The original iPhone had very little ability to create programs for it. (people were wondering if it could be called a smartphone if the only development environment available for it were bundles of HTML,CSS,and Javacript built into widgets.) Steve Jobs said that they didn’t want custom apps because they didn’t want a bad app taking down Cingular’s network. So then you have the hackers figure out how to modify the phone with their “jailbreaks”, people start developing apps for it and eventually Apple comes up with a software development kit, and their app store. It seems like the market seemed to know where it wanted to go,and Apple just had to figure out where to position themselves to take advantage of it.
Just because you are in the front, it doesn’t make you a leader. Especially if everyone behind you has torches and pitchforks.